Affinity Answers CEO Sits Down with Tremor Video for Wide-Ranging Q&A

Affinity Answers CEO Sits Down with Tremor Video for Wide-Ranging Q&A

Sree Nagarajan, our founder and CEO, is featured in a brand new interview with our partners at Tremor Video.  In this wide-ranging and enlightening Q&A, Sree talks about how the Affinity Answers technology works, the distinct benefits of using affinities data, and the impact affinity-based targeting will have on the future of digital and linear media.

Read the thought-provoking post here on Tremor Video’s website, and please feel free to leave feedback in the comments section below.

Related Posts

Case Study:
Beauty & Cosmetics

Affinity Answers Elevates Cover Girl® with Katy Perry Using the TrueAffinity™ Social graph to activate a pop star's social engagers, a cosmetics brand was able to boost Audio/Video on Video Completion Rates (VCR). Covergirl® wanted to increase it's relevance by...

Case Study:
Gaming

Conquest Audiences Steal Share During Christmas Time During the Holiday season, a top gaming console wanted to do everything it could to steal market share from it's main competitor-Playstation. Affinity Answers created a segment to target people already engaging with...

Case Study:
Cause Marketing

Inspiring Visitation to the 9/11 Memorial Through a Message of Hope In March of 2020, COVID sent everybody indoors for sustained periods of time. Nowhere in the country was hit harder than NYC. The memorial and museum were closed indefinitely...