Case Studies
Our Data in Action
Case Study: Food & Beverage
Independent Study Confirms Value of High-Affinity Independent data analysis firm...
Case Study: Purchase Intent
Affinity Answers Finds Lucid's Next Customer Opportunity Affinity Answers partnered...
Case Study: A Sexual Wellness Brand
A Sexual Wellness Brand Problem Statement A men's sexual wellness...
Case Study: Neutronian
Neutronian StudyConfirms Value of High-Affinity MethodologyAffinity-based segments were matched to...
Case Study:Great Learning
Eclipsing Great Learning's Benchmarks Opportunity Help Great Learning affect their...
Dr. Pepper Finds The Perfect Partner
Movie tie-ins help Dr Pepper gain consideration with movie audience....
TrueAffinity™ Is Your Powerful AI Marketing Tool
Social affinities help inform data-driven audience segments, when no other...
Using TrueAffinity™ to Measure Sponsorships: Bud Light and Lady Gaga
Lady Gaga’s fans—affectionately known as her Little Monsters—are seeing, and...
Affinities Both Make and Validate Spokesperson Talent Decisions
Social affinities can be used to make the right choice...
