Look-Alike vs Act-Alike Modeling: Stepping Out of the Shadows
How much does your data tell you about your audience?...
A New Study Shows Disloyalty is the New Norm
The writing has been on the wall for quite sometime...
The Insanely Misunderstood Power of Brand-Level Data
Imagine you are speaking to a guy you just met...
Affinity Answers is now an Oracle Data Cloud Premier Data Provider
Affinity Answers is proud to announce that we have been...
Lucid Study Shows 55% Increase
AA segments were recently shown to identify future purchase intent...
Niche Gaming Audiences Using ActivationPlanner
Gaming has become a more accepted part of popular culture...
Align Beauty & Cosmetics Audiences with Seasonal Events
As summer comes to a close, back-to-school and holiday campaigns...
Niche Programmatic Audiences at Scale via ActivationPlanner
With the plethora of audience insights & segmentation tools available...
Mobile Audiences via Adsquare
Affinity Answers has partnered with Mobile Data Exchange, Adsquare, to deliver...
