Media
The latest on Affinity Answers in the news
Align Beauty & Cosmetics Audiences with Seasonal Events
As summer comes to a close, back-to-school and holiday campaigns...
Niche Programmatic Audiences at Scale via ActivationPlanner
With the plethora of audience insights & segmentation tools available...
Mobile Audiences via Adsquare
Affinity Answers has partnered with Mobile Data Exchange, Adsquare, to deliver...
How Users Have Embraced (Or Not) 280 Character Tweets
In November last year, Twitter doubled the limit on tweet...
Turning Social Media Engagements Into Audience Recommendations
When Affinity Answers gathers intelligence such as “Consumers interested in...
Control Digital Investments With Buyer-Driven Branding
There’s no doubt we are in the midst of an...
Audience Enrichment Comes in Many Flavors
The idea of Audience Enrichment has been around for decades...
Audience Enrichment: What’s In Your Data?
A POV on Audience Enrichment and Finding the Hidden Gems...
Brand Ambassadors in the Programmatic Era
In this post we address how programmatic digital marketing reduces...
