How Users Have Embraced (Or Not) 280 Character Tweets
In November last year, Twitter doubled the limit on tweet...
Turning Social Media Engagements Into Audience Recommendations
When Affinity Answers gathers intelligence such as “Consumers interested in...
Control Digital Investments With Buyer-Driven Branding
There’s no doubt we are in the midst of an...
Audience Enrichment Comes in Many Flavors
The idea of Audience Enrichment has been around for decades...
Audience Enrichment: What’s In Your Data?
A POV on Audience Enrichment and Finding the Hidden Gems...
Brand Ambassadors in the Programmatic Era
In this post we address how programmatic digital marketing reduces...
Is Deterministic Data Better Than Probablistic Data?
CEO Sree Nagarajan offers his take on the great data...
Why Brands Should Pay Attention to Social Affinity
CEO Sree Nagarajan sits down with Adotas to talk about...
Social Affinity Can Up Your Ad Game
CEO Sree Nagarajan explains why social affinity is a powerful...
