Social Affinity: A Powerful New Metric (Q&A)

Client Services Lead J.T. Compeau explains how social affinity is a powerful new metric for marketers in a new Q&A. In the conversation, he talks about in which types of campaigns social affinity is most useful, the results marketers can expect from using social affinity, why marketers should use social affinity, and more.

Read the full Q&A at Adotas.